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Katy Lok
Hello! I am a digital marketing expert with many years of experience, specializing in SEO and SEM.
I have optimized websites for clients in e-commerce, educational platforms, etc., increasing organic traffic by an average of over 80% through keyword strategies, technical architecture adjustments, and content layout. For example, I helped a health brand achieve first-page keyword rankings for 15 terms, leading to a 200% growth in organic orders within 3 months. I am familiar with Google algorithm updates and excel at using white-hat tactics to stabilize long-term rankings.
Proficient in Google Ads and Meta advertising, focusing on precise audience targeting and high-conversion material design. I have managed a cross-border e-commerce project with an annual budget of 3 million, achieving a ROAS of 5.8; additionally, I reduced CPA for a B2B company by 30% and improved the quality of their lead lists.
Fast Eagle Group Limited
Work Experience
**Search Engine Optimization Specialist**
✔️Conduct keyword research to identify opportunities for organic traffic growth.
✔️Optimize website content and structure for better search engine visibility.
✔️Analyze website performance metrics and provide actionable insights.
✔️Manage PPC advertising campaigns across various platforms, including Google Ads and social media.
✔️Conduct A/B testing to improve ad performance and conversion rates.
✔️Monitor and adjust bids and budgets to maximize ROI.
**Digital Marketing**
✔️Develop comprehensive digital marketing strategies that integrate SEO and SEM.
✔️Coordinate cross-functional teams to ensure marketing goals are aligned.
✔️Oversee the execution of marketing campaigns and track their effectiveness.
**Content Marketing Specialist**
✔️Create SEO-optimized content to improve engagement and conversion rates.
✔️Enhance the website's user experience.
✔️Manage the content calendar and ensure timely material delivery.
**Services Offered**
**Search Engine Optimization (SEO)**
Keyword research and analysis
On-page and off-page optimization
Technical SEO review and improvement
Content creation and optimization
Search Engine Marketing (SEM)
Pay-per-click (PPC) campaign management
Ad copy and design
Performance tracking and reporting
Bid management and budget optimization
Analysis and reporting
Monthly performance reports for SEO and SEM campaigns
Instant analytics tracking and insights
Conversion tracking and optimization strategies
Consulting services
Initial SEO and SEM strategy evaluation
Competitor analysis and market research
Customized marketing plans based on client needs
kendrick ching
I help Hong Kong businesses get discovered online and never miss another customer inquiry.
I run savora.city, a real-time Hong Kong city guide featuring 60+ pages of hand-written local business content. This hands-on experience means I know exactly what works for local shops, restaurants, clinics, and tutors—not textbook theories, but proven strategies tested in the Hong Kong market.
Here's how I can help your business grow:
• WhatsApp Business Automation: Set up instant auto-reply systems that respond to every message within seconds—even at midnight—so you capture leads while you sleep
• Google Business Profile Optimization: Make sure customers find YOU on Google Maps, not your competitors, with strategic positioning that drives foot traffic
• Professional English Copywriting: Clear, natural English for your website, menus, and social media that resonates with international customers and builds credibility
Everything is delivered remotely with fast turnaround, fixed transparent pricing, and straightforward communication. Just tell me what you need, and I'll handle the rest—no technical jargon, no hidden fees, just results.
Kenneth Kwok
Hong Kong people who are running everywhere, graduated from Macquarie University in Australia with an MBA, and have focused on the promotion and development of the data analysis industry in recent years. He has worked in graphic design, website development, enterprise management and business consulting. As early as 2009, "Hong Kong Digital Analytics Wednesday" and "Asia Digital Analytics Summit" have been held. He founded Beehive Strategy in 2010 to provide data analysis services to different companies in the Asia-Pacific region. He is also the founding president of "Hong Kong Digital Analytics Association" and a guest lecturer of Hong Kong Baptist University.
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